About us
Discover the passionate people behind The Fish Girl and our commitment to sustainable seafood.
Umar Nguyen
Platinum Provedore | The Fish Girl
A vital conduit to the heart of the seafood industry
Umar Nguyen, affectionately known as “The Fish Girl,” is a seasoned seafood professional with a passion for the industry. Her extensive network within the seafood supply chain, encompassing wholesalers, distributors, renowned chefs, and retailers, provides her with invaluable insights and connections. This network enables her to collect data and facilitate discussions with key industry players, a significant advantage in this complex sector.
A strong advocate for sustainable seafood practices, Umar’s commitment to responsible sourcing aligns perfectly with her industry involvement. Her deep understanding of the seafood industry and her ability to connect with key stakeholders make her a valuable asset in promoting ethical and sustainable practices.
Member
Award winner
Our vision and mission
Vision
To create an empowered seafood community that prioritises sustainability, transparency, and innovation. Fish Girl strives to be the leading connection point between primary seafood producers and chefs, building meaningful partnerships and fostering a community committed to high-quality, responsibly sourced seafood.
Mission
Fish Girl’s mission is to bridge the gap between seafood producers and chefs, providing a transparent, sustainable platform that encourages knowledge-sharing and collaboration to shape a resilient future for Australia’s seafood industry.
Core values
Trust and Integrity
Our partners are our family, and we prioritize relationships based
on mutual respect.
Transparency
We value honesty and openness
in all communications and
partnerships.
Community and Collaboration
We foster a supportive community
where industry members share
knowledge, insights, and challenges.
Quality
Every product and service we endorse reflects high standards.
Sustainability
Our work supports long-term, eco-friendly practices to protect the ocean and industry.
What we do
The Fish Girl unique approach combines education, sustainability, and personalised marketing. We are committed to transparency and a sustainable future for the Australian seafood industry, ensuring that chefs and producers have a platform to thrive together. This approach not only supports producers in sales but also nurtures a community centered around the shared values of quality, trust, and environmental stewardship.
Who we serve
We partner with Australia’s finest chefs and a network of sustainable wild-caught and aquaculture producers, ensuring the highest quality seafood reaches discerning palates.
Chefs and
Apprentice Chefs
People who work directly with seafood and want access to finest, quality products.
Seafood Producers
Primary producers looking for a reliable partner who respects and uplifts their work.
Seafood Enthusiasts
Individuals passionate about sustainable
seafood and quality produce.
Latest News
‘Cruisezilla’ passenger ships have doubled in size since 2000, environmental group warns
Food Trends & Industry
The newest prices for tuna doubles in a last year
Food Trends & Industry
The newest prices for tuna doubles in a last year
Food Trends & Industry
Awards
Recognized for excellence, we have been honored with awards from the Queensland Seafood Marketers Association and The National Seafood Industry Awards 2024.
Let’s Dive In
with The Fish Girl
A community hub for the aquaculture industry, connecting fishers, growers, and chefs to promote sustainability and collaboration
